International Trade
Export Market Analysis
- Identify and develop in-bound foreign direct investment [FDI] potential.
- Identiy and lead Canadian investment opportunities in targeted international markets.
- Provide accurate market and trade intelligence for specific industry sectors.
- Provide the impact of trade agreements, regimes, and import & export controls.
Canada's Export Potential
- For Canada, S4P would target the export and competitive potential of its products and services in the following sectors:
- Food Processing
- Manufacturing and Technology for the Agricultural sector
- Aerospace-Service & Maintenance, R&D, Airborne Environmental Scanning Equipment and other areas
- Hydro and Renewable/Green Energy Technology
- Expertise on Planning, Management and Control of Power Distribution
- ICT (Information & Communication Technology)
- Forestry Products- primary Pulp and Paper products
- Transportation S4P – city and inter-city Bus Design and Manufacturing
- Medical and Life Sciences
Impact of Globalization
- Provide a macro view of economic globalization including:
- The interconnected economies and the implication of trade
- Inward and outward movement Foreign Direct Invest [FDI]
- Labour and skills migration- fluidity of expertise
- The ubiquitous nature and implications of the use of ICT
- Development of a true middle class in the two most populous countries:
- India- with an est. 200 to 240 million middle class [Purchase Power Parity]
- China- with an est. 300 to 340 million middle class [Purchase Power Parity]
- Required Sales/Marketing infrastructure
International Markets: SWOT & PEST Analysis
- For Canadian exporters, importers, and outsourcing S4P provides:
- SWOT [Strength, Weakness, Opportunity, Threat] See Diagram
- PEST [Political, Economic, Social, Technology] See Diagram
- Both may also be used for an industry within Canada or Internationally on a national level (Dilution: Larger the scope, the less accurate the forecast)
- Provide analysis and recommendations of the SWOT & PEST findings
- Provide access to establish networks in international markets
Small & Medium Enterprise (SME) Market Entry
- For Start-ups and SMEs, S4P can provide 360 service on:
- Market definition
- Product/Service demand forecast
- Sales and Distribution channels
- Regulatory compliance requirements
- Budgeting for market entrance, brand development and sales & distribution infrastructure
- Identify potential local partners for mandated joint ventures as a condition of market entry
- Carrying out due diligent on partnership (s)
- Provide comprehensive risk profile and mitigation plan
- Helps clients assess various export assistance and incentives provided by provincial and federal agencies in Canada
Development of Sales/Marketing Infrastructure:
- For larger corporations S4P can provide
- Strategy for market seeding
- Facilitate joint venture to reduce and share risk
- Provide post JV or M7A integration planning and process
- Provide framework for taxation, customs, revenue/profit repatriation, and other legal requirements
- Establish supply-chain of import/export products
- Development and implement an integrated communication system
Multinational JV and Government/ Regulatory Liaison
- Lead in creating an operational and regulatory, including financial, framework for joint ventures and foreign/international firms. This includes, but is not limited to:
- Legal requirements and compliance
- Compliance with financial disclosures to government, banking laws & regulations and repatriation of ROI
- Structuring joint operational Command, Control & Communication [C³] for new JV entity
- Establish relationships with regulatory agencies and other state/national monitoring and/or reporting entities
- Establish links between clients and the trade officers in Canadian embassies throughout the world.